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Victoria's Secret news and facts history

Victoria's Secret is an American retailer of women's wear, lingerie and beauty products.
Below the list of related news items, published by FashionUnited in the fashion news archive.

Click here to view the list of the last related news items, published by FashionUnited in the fashion news archive.

 

 

Gisele Bundchen parts with Victoria's Secret

Brazilian supermodel Gisele Bundchen, who was the face of Victoria's Secret lingerie, reportedly ended her contract because the company would not agree to top her $5 million-a-year salary. Bundchen's twin sister confirmed to a Brazilian website that the contracts had broken off, reports pagesix.com. But sources around the world have published her demands were outrageous.

A source said that Victoria's Secret is least bothered. "They have five new hotter, younger girls debuting next year. And they won't have to deal with any craziness," said a source. Meanwhile, Bundchen has signed as the new face of Cacharel's latest fragrance.

3 May 2007

 

 

Victoria's Secret Anniversary

Lingerie giant, Victoria's Secret, celebrated the tenth anniversary of its Victoria's Secret Swim line by publishing a limited edition third book, "Sexy Volume 3: A Tribute to a Decade of Sexy Swimwear". The book features supermodels Alessandra Ambrosio, Gisele Bundchen, Naomi Campbell, Karolina Kurkova, Adriana Lima, Michelle Alves, Marisa Miller, Ana Beatriz, Heidi Klum, Angela Lindvall, Fernanada Motta, Oluchi Onweagba and Erin Wasson.

A viewing of a few of the photo's from the book was hosted by some of Victoria's Secret's veteran models last Tuesday. A short video was also shot by Sexy's photographers Russell James, Raphael Mazzucco and Ellen Von Unwerth. All the shoots took place in exotic locales like Sardinia, Tulum, Mexico and St. Tropez, because they represent the "most exotic and beautiful places in the world", according to publicist Jadyn Ayers.

www.victoriassecret.com
11 April 2005

 

Victoria's Secret must recycle

Environmentalists have targeted the US lingerie retailer in a bid to control wasteful paper consumption. The San Francisco based ForestEthics has set its sights on the Victoria's Secret's parent company, Limited Brands Inc. to try to persuade it to use recycled paper.

Victoria's Secret is a major paper consumer, with a catalogue output of 395 million per year. ForestEthics claims that printing these catalogues is costing the Canadian forests - where the pulp for the coated catalogue paper comes from - and its wildlife dearly. ForestEthics is doing everything they can to draw attention to the problem.

www.victoriassecret.com
18 October 2004

 

Victoria's Secret to open in London

The US-based lingerie company is set to cross the Atlantic for the first time to make her debut at various London airports. Victoria's Secret will introduce her beauty line to the European market this November. The company will reveal these plans during a press conference in London this week.

Victoria's Secret has chosen to launch at airports in order to target the travelling consumer market. According to Jill Granoff, COO of Victoria's Secret Beauty, the global travel retail business for beauty is a $5 billion market. Half of this market is concentrated in Europe, whereas the majority of the remainder is spread throughout Asia. Therefore the company has decided to only introduce its beauty range at Heathrow, Gatwick and Stansted. Granoff stated that the Victoria's Secret brandname had already reached such heights of international recognition, that it would be sufficient to launch the as yet unknown beauty line based on this reputation alone. The current strategy for Europe is to concentrate on the sale of fragrances, alongside the sale of "giftable" merchandising - stuffed dogs, Christmas tree ornaments, gift baskets and colour beauty kits.

Victoria's Secret will be working together exclusively with World Duty Free, a company with a 20% stake in the sale of all fragrances in the UK. According to Mark Riches, managing director of World Duty Free, the two companies have an excellent working relationship and have agreed to launch in mid-November, in time to profit from the lucrative run-up to Christmas.

There are plans to expand the business globally eventually. Victoria's Secret currently has the rights to merchandise its Aura Science brand in the Asian travel retail distribution. Limited Brands and the Japanese Shiseido are joint owners of Aura Science.

Victoria's Secret is not the first company to have chosen an exclusive launch of her products with the help of World Duty Free. Brands like Gucci, Chanel and Mac have paved the way with boutiques at Heathrow.

www.wwd.com
21 September 2004

 

Bob Dylan's Secret

What do you get when you cross Bob Dylan with sexy lingerie? No, not another gender confused musician, rather the new face of upmarket underwear range Victoria's Secret' advertising!

The new adverts, initially to be seen on American tv, will show his rugged face juxtaposed with shots of model Adriana Lima cavorting though Venice in a bra, knickers and high heels. Dylan's song "Love Sick," from his Grammy-winning 1997 album "Time Out of Mind," provides the musical backdrop for the spot, which airs in 15-, 30- and 60-second versions.

www.victoriassecret.com
7 April 2004

 

Victoria's lingerie-line

Former Spice Girl Victoria Beckham could launch her own range of lingerie in a GBP 1m deal with UK retailer Marks & Spencer according to the London Evening Standard.
Her hubbie, England football captain David Beckham, already has a deal for childrenswear with the store chain.
Victoria Beckham met M&S executives in London before flying to Milan this week, the newspaper said, adding that her husband has banned her from modelling the products herself. The newspaper quoted a friend of the singer saying: "Victoria has been in talks about designing and launching her own range."
M&S approached Victoria following the success of David's clothing range at the store.

www.victoriassecret.com
March 18, 2003

 

Claim Victoria's Secret unsuccessful

Victoria's Secret, the intimate apparel retailer and catalogue company, has failed to prove its trademark was harmed by a store called "Victor's Little Secret" that sells lingerie, sex toys and adult videos. The U.S. Supreme Court decided this on Tuesday. The high court unanimously reversed a ruling that the brand name of the giant retailer had been diluted.

In 1998, Victoria's Secret, a unit of Ohio-based Limited Brands Inc., sued the owners of the store located in a shopping centre in Elizabethtown, Kentucky. The store's slogan is, "Everything for Romantic Encounters." When owners Victor and Cathy Moseley opened their business in 1998, they called it "Victor's Secret." After the operator of the mail catalogue business and retail stories complained, the owners changed the name to "Victor's Little Secret."

Victoria's Secret went to court, claiming its trademark had been damaged. A federal judge agreed, ruling the name was sufficiently similar to Victoria's Secret and that it had a "blurring" and "tarnishing effect." But, on Tuesday the Supreme Court ruled differently.

www.victoriassecret.com
March 6, 2003