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Thursday, 19 January 2012 |
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Save the date: the winter edition of Modefabriek will be held from 22-23 January 2012 in the
RAI in Amsterdam. Modefabriek, the largest trade show organised in the Netherlands, will showcase more than 600 labels and their autumn/winter collections for the 2012/2013 season in a unique and inspiring setting, created especially for the occasion. The 32nd edition is an event not to be missed for both retailers and fashion professionals, and will include unique and challenging new initiatives in addition to the regular programme.
Next & Cutting Edge
Hien Le |
The inspirational arena featuring a selection of young designers (Next) and avant-garde labels (Cutting Edge) is a must-see for Modefabriek visitors and participants alike. The intimate set-up gives you the opportunity to meet the designers or the representatives of the designers/labels, as well as to view these distinctive collections in the very finest detail. This season, ‘Next’ will feature the following designers and labels: Berlin-based Hien Le from Laos, who was voted 'Best Newcomer' by trade journal Sportswear International last year. Also from Berlin, the women's label Don’t shoot the messengers, by New Zealander Kyle Calanan and Canadian Jen Gilpin will feature, as will Issever Bahri, run by Derya Issever and Cimen Bachri. From Belgium, we welcome the young label Girls From OMSk – OMSk for short – owned by the Russian fashion designer Valéria Siniouchkina and graphic designer Philippe Koeune. A-Couple, by designers Laia Garcés and Núria Marti will travel from Barcelona to be here. Dutch-based talent includes the minimalistic menswear label ZEM by Samira Algoe and womenswear designer Anne de Grijff. The ‘Cutting Edge’ designers selected for this edition of Modefabriek include Designers of Tomorrow winner Alexandra Kiesel, as well as the finalist and Dutch menswear designer Jonathan Christopher Hofwegen, the British knitwear talent Eleanor Amoroso, and also from London, the former student of Alexander McQueen Conchita Perez. The experimental Swiss designers Julia Föry (N2TF) and Miriam Schwarz, and German-based Anna Jazewitsch will also feature.
Highlight Next & Cutting edge designers: Hien Le & Alexandra Kiesel
BERLIN PROMISE HIEN LE
Alexandra Kiesel |
Hien Le, born in Laos, describes himself as “precise, patient and strong willed. Patience and strong willingness are shown by his choice to gain years of experience in tailoring and pr before he took the ‘jump’ in starting his own label. The other trait ‘precise’ is reflected by a minimalistic signature. The garment is sharply designed, using “clean and refined shapes”, which fits the frame of ‘new’ Berlin. In the S/S 2012 collection he combines his love for simplicity with his family’s origins in Laos. Hien Le named every garment after one of his relatives and incorporated colours like dark blue, deep red, soft yellows and apricot out of folklore outfits. These colours are neutralized by focussing more on European-styled garments: sharp blazers, breezy shorts, jumpsuits and dresses. Hien Le dedicated the collection to his grandfather, who encouraged him to become a designer, he explains: “I was always impressed as a child when watching my grandfather working and sewing. I wanted to do fashion at the age of 12, so I kind of got into his footsteps.”
ALEXANDRA KIESEL CONSTRUCTS THE RULES OF FASHION
It took Berlin-based designer Alexandra Kiesel only six months after her graduation in February 2011 (Weiβensee School of Art) to win an important award. ‘The Designer for Tomorrow Award’ was handed to her by Marc Jacobs himself; which, you must admit, is kind of impressive. The advantages? The opportunity to show her new collection to an important audience at Mercedes-Benz Fashion Week Berlin. And...flying to New York to meet Marc Jacobs in his studio, where he gave her some food for thought: “It’s nice to make fashion. But it only works if you make fashion, which is purchased by customers!” A market-driven orientation is the key to success when it comes to Marc Jacobs and Alexandra Kiesel implemented this mindset in her collection ‘Building Blocks Individuals’. A very wearable yet authentic collection. She tries to explain the specific rules of fashion, mathematical ánd technical, inspired by the allure of German Modernism: Bauhaus style. Kiesel explains: “My outfits are characterised by strongly contrasting colour combinations, geometric shapes and rather austere cuts. With my second collection, which I will present at Mercedes-Benz Fashion Week Berlin on January 18th, I choose the same idea. Under the banner of 'support your local heroes' I have collaborated with Berlin-based artists for my debut-collection and I combined various illustrations in a highly diverse and multi-faceted manner.” With Marc Jacobs’ advise resonating in her head, it’s up to Kiesel to give the audience some food for thought, revealing the rules of fashion.
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