Collective Brands appoints Keds brand president

Wednesday, 25 January 2012
Collective Brands Performance + Lifestyle Group have appointedRick Blackshaw as president of the Keds brand as a successor to Kristin KohlerBurrows who recently departed the position.

Blackshaw will report to Gregg Ribatt, president and chiefexecutive officer of the Performance + Lifestyle Group (PLG) of CollectiveBrands, and will head all functions of the Keds team including product designand development, sales, marketing, merchandise planning and operations.

He most recently served as vice president and generalmanager for the Chuck Taylor All Star Division of Converse, Inc, and prior tothat he worked for Timberland, and the former division of Reebok, Avia.

"We are thrilled to have Rick join and lead the Kedsteam.  His background and achievements inthe footwear industry are impressive, including generating significant growthacross multiple brands," said Ribatt. "We look forward to his leadership and valuable contributions toour Keds brand as we drive market and product category expansion and share thisiconic American brand with more and more consumers across the globe."
 

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