Hugo Boss first half |
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| Tuesday, 26 August 2008 | |
 In the first half of fiscal 2008, retail brand Hugo Boss showed a positive trend and operating income, the fashion group’s sales went up by 5% to EUR 831 million. In Europe, sales adjusted for currency effects increased by 4% in the first six months of 2008, with Germany showing a decline in
sales of EUR 174 to EUR 177 million last year. By contrast, sales in the rest of Europe rose by 4% to EUR 299 million. In particular Hugo Boss’ own retail stores continued to be the driving force for the sales development in the first half of 2008.
In the markets of Asia/other regions, Hugo Boss increased its sales in the first two quarters of 2008 in particular the sales performances in the China played an important role. This trend underlines the importance of China as a growth market for the group. In addition, Hugo Boss is seeking to develop future growth opportunities with new initiatives as the launch of Boss Kidswear and the expansion of its royalty business including jewellery collections. Image: Hugo Boss |
The group recorded a double-digit rise in sales in the growth regions of North America and Asia. On the American continent, the group saw an increase in sales of 14% in local currencies in the first six months of the current business year. Despite uncertainties in consumer spending in the USA, sales in the first six months of 2008 rose by 17% in local currency and by 2% in Euros compared with 2007.
