Wasson Designs For Rvca

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Thursday, 07 August 2008
Twenty-six-year-old supermodel Erin Wasson turned clothing designer. The edgy Maybelline beauty is to design her namesake beach-inspired women’s apparel line, Erin Wasson for Rvca, is scheduled for sale in stores starting in the spring of 2009. Wasson’s collection has already been snapped up by super-hip Manhattan boutique Opening Ceremony.

Wasson, who ran numerous campaigns, for H&M to Balenciaga, is perhaps best known for her collaboration with Alexander Wang, whose last two shows she styled and for whom she has served as a sort of in-house muse. The two met when Wang moved into an apartment two floors below hers in Manhattan’s East Village.

Her collection for Rvca reflects who she is: not girly, surfer, skater and sexy. Cotton tank tops, denim cutoffs, a wool miniskirt, a jaunty blazer with zipper up the back. No pinks and blues, lots of blacks, grays and whites.

Meanwhile, the model-turned-designer will still be seen on the runways. “You don’t bite the hand that feeds you” She told WWD.


 
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