Wal-Mart anticipates profit

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Monday, 05 December 2005

The US-based retail giant Wal-Mart is expecting to generate a sales growth of 2 to 4 percent in December, in line with earlier prognoses made by the retailer.

In recent times Wal-Mart has invested a great deal in advertising and has rigorously reduced its prices, in order to attract more customers during the holiday season. Last year the retailer was criticized for having reduced prices too late in the season. This was supposed to have kept the shoppers at bay. This year Wal-Mart has therefore decided to handle things differently. And apparently, the new system is working. In November, the retailer generated sales growth of 4,3 percent.


 
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