Miuccia Prada is been riding the denim bandwagon for a while, but now is going full-steam ahead with its jeans collection for Prada Sport. The label, which is best known for its little red strip, is, according to Miuccia, an extension of Prada and not a diffusion range. As a spokeswoman recently quipped to WWD: "Prada Sport allows the client to dress 24/7 in Prada. "It completes the Prada lifestyle."

The denim collection, which for the most part is made in Japan, features five-pocket jeans, miniskirts, shirts and basic jackets and builds upon the smaller offering shown in the current spring line. You'll have to dig deep in those five offset pockets, however, as they don't come cheap.