Office Buying Director to launch footwear brand

Former Office buying director Lynsey Hand has designed her own shoe collection called Miss L Fire. After years of heading the buying team of the renowned UK shoe emporium, Hand has created her own range, whilst continuing to consult to LK Bennett. The range is trend-led, with a vintage and retro feel, and finished with quirky styling and subtle detailing.

Wholesale prices start at £20 for shoes and £31 for boots. The collection sells at retail with a 3.0 mark-up.