New Look's New London flagship store is a 15,000sq ft futuristic space, due to open August 21st. The shop design was done by Future Systems, the hip architects that have been commissioned to turn the Marble Arch store into an ultra modern shopping experience. First to gain your attention will be the ball-bearing studded floor and padded gold leather lingerie wall. After that the clothes, some of which are exclusive ranges designed by Eley Kishimoto and Luella will certainly excite you as they don't come much more affordable and fashionable than this.

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