John Lewis sees sales rise E-mail
Wednesday, 11 January 2006

John Lewis has reported a rise of 7.1 percent in same-store sales over the Christmas period. Total sales for the seven weeks ended 7 January increased 9.2 percent. Fashion sales rose 6.4 percent, with women's wear and accessories up 5.4 percent and men's wear, leisure and beauty up 8.4 percent.

"John Lewis has achieved record levels of sales and strong growth throughout the Christmas period," said managing director Charlie Mayfield. "After a difficult first half when sales and profits were below last year, colder weather in November kick-started sales and from then on our performance built significantly each week."

Mayfield went on to say that growth in sales was "due to a more targeted product assortment, more inspirational presentation of 'Christmas', a stronger emphasis on our value message of quality for price, a relentless focus on service, improved availability and more focused marketing". He added that shops experienced the most sales growth.


 
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