Hennes & Mauritz have confirmed they will use Italian model Mariacarla Boscono to help launch a new collection, replacing Britain's Kate Moss, who was dropped after reports of her cocaine use. However, posters and newspaper ads for the collection will not feature any model, Asarnoj said. "We have chosen a graphical solution for those instead."

Moss had issued a public apology, taking "full responsibility for my actions," but stopped short of admitting she had used cocaine. McCartney, daughter of former Beatle Paul McCartney , will design a limited women's collection of about 40 items that will go on sale in 400 stores on Nov. 10.